Ecwid sells everywhere at once. Something has to keep all of it straight.
Ecwid isn't a website builder, it's a store widget you drop into a site you already have, or run across several sales channels (your own site, Instagram, a marketplace, an in-person register) from one catalog. That multichannel setup is exactly where the real work hides: keeping inventory, orders, and accounting consistent across every place Ecwid touches - which is what we build for businesses running it.
What we build on top of Ecwid
Ecwid's own strength is letting one catalog show up in a lot of places at once. The gap it leaves is what happens when a sale on one of those channels needs to be reflected somewhere Ecwid doesn't automatically reach, your accounting system, a warehouse management tool, a CRM.
The most common piece: an Ecwid order, from whichever channel it came through, lands in QuickBooks or Xero as a correctly taxed invoice automatically, instead of someone reconciling sales across channels by hand at the end of the week.
If you also hold stock in a separate inventory or POS system, we keep it synced with Ecwid both ways, so a sale through Instagram or your storefront actually updates what's available everywhere else, and Ecwid never oversells something that's already gone.
New customer through Ecwid becomes a new record in your CRM with their order history attached, so sales and support see the full picture without hunting through Ecwid's own dashboard.
What this usually looks like
One real inventory count, everywhere
Stock stays accurate across your website widget, social channels, marketplaces, and in-person sales, so a sale anywhere actually reduces what's available everywhere, not just inside Ecwid.
Orders that land in your books on their own
Every Ecwid order, regardless of which channel it came through, turns into a properly taxed invoice in your accounting system without anyone touching it.
Which Ecwid channel is the one nobody's kept in sync?
Tell us where your catalog lives and sells. We'll look at where the gaps actually are.
Selling across more than one channel through Ecwid?
The more places your catalog shows up, the more places something can fall out of sync, a stock count, an order, a customer record. Tell us which channels you're actually running and we'll show you what's still being reconciled by hand.
Let's talk