Ecwid sells everywhere at once. Something has to keep all of it straight.

Ecwid isn't a website builder, it's a store widget you drop into a site you already have, or run across several sales channels (your own site, Instagram, a marketplace, an in-person register) from one catalog. That multichannel setup is exactly where the real work hides: keeping inventory, orders, and accounting consistent across every place Ecwid touches - which is what we build for businesses running it.

What we build on top of Ecwid

Ecwid's own strength is letting one catalog show up in a lot of places at once. The gap it leaves is what happens when a sale on one of those channels needs to be reflected somewhere Ecwid doesn't automatically reach, your accounting system, a warehouse management tool, a CRM.

The most common piece: an Ecwid order, from whichever channel it came through, lands in QuickBooks or Xero as a correctly taxed invoice automatically, instead of someone reconciling sales across channels by hand at the end of the week.

If you also hold stock in a separate inventory or POS system, we keep it synced with Ecwid both ways, so a sale through Instagram or your storefront actually updates what's available everywhere else, and Ecwid never oversells something that's already gone.

New customer through Ecwid becomes a new record in your CRM with their order history attached, so sales and support see the full picture without hunting through Ecwid's own dashboard.

What this usually looks like

One real inventory count, everywhere

Stock stays accurate across your website widget, social channels, marketplaces, and in-person sales, so a sale anywhere actually reduces what's available everywhere, not just inside Ecwid.

Orders that land in your books on their own

Every Ecwid order, regardless of which channel it came through, turns into a properly taxed invoice in your accounting system without anyone touching it.

Which Ecwid channel is the one nobody's kept in sync?

Tell us where your catalog lives and sells. We'll look at where the gaps actually are.

Let's talk

Selling across more than one channel through Ecwid?

The more places your catalog shows up, the more places something can fall out of sync, a stock count, an order, a customer record. Tell us which channels you're actually running and we'll show you what's still being reconciled by hand.

Let's talk

Frequently Asked Questions

How much does Ecwid cost?+
Ecwid prices its plans by how many products you're selling and which features you need (multiple sales channels, advanced reporting, and so on), with a free tier for a small catalog. Pricing changes periodically, so check ecwid.com/pricing for current numbers rather than a fixed figure here.
Is there a free Ecwid plan?+
Yes, Ecwid has historically offered a free plan limited to a small number of products and basic features, aimed at businesses just starting to sell online. It's a reasonable way to try the platform before committing, though most growing stores outgrow its limits before long.
Ecwid vs Shopify, which should I use?+
Shopify is a full e-commerce platform meant to be your main storefront; Ecwid is built to be dropped into an existing site or spread across multiple channels without becoming your whole website. If you already have a site and just need to add selling to it, or you're selling in several places at once, Ecwid's model fits better. If you want one dominant storefront with the deepest app ecosystem, Shopify usually wins that comparison.
What's a good alternative to Ecwid?+
It depends on what you actually need. If you want a store that's also your main website, Shopify, Wix, or Squarespace are the common alternatives. If you specifically need a widget-style store you can embed into an existing site without it taking over, Ecwid stays one of the few platforms built for exactly that, so the alternatives there are thinner.
Where do I log into my Ecwid control panel?+
At my.ecwid.com, or through the admin panel of whichever website platform you've embedded it in, since Ecwid runs as a widget inside sites built on WordPress, Wix, and others. Once you're in, the harder question is usually what to do about everything the control panel doesn't automatically connect to.

Let's talk

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