Insightly tracks the sale and the project after it. The systems around both are still on their own.
Insightly is built to cover more ground than a typical CRM: pipeline and deal tracking on one side, project and task delivery on the other, plus a relationship map showing how contacts and organizations connect to each other. What it doesn't do natively is reach into your accounting system or whatever else runs the rest of your business once a deal becomes a project. That's the part we build.
Insightly's pitch is the handoff most CRMs ignore: once a deal closes, it becomes a project inside the same tool, with tasks, milestones, and the same contact and relationship data carried over. That's a genuine strength for businesses, real estate, consulting, agencies, construction, where "sold it" and "delivered it" are two different jobs that usually run on two different systems.
Insightly's own AppConnect tool and a short list of native integrations (Gmail, Outlook, Mailchimp, QuickBooks Online among them) cover some of the basics. They stop covering it the moment your workflow needs something more specific: a budget check before a project task gets approved, a billing trigger tied to a project milestone instead of the original deal value, or a system Insightly simply has no native connector for.
What We Build on Top of Insightly
Connect the deal-to-project handoff to the rest of your business
So the information doesn't stop moving once a deal becomes a project.
- ■Invoices generated automatically, tied to project milestones rather than just the original deal value, synced to QuickBooks, Xero, or whatever you run
- ■Project budgets checked against task approvals automatically, so a task that would blow the budget gets flagged before it starts, not after
- ■Client-facing updates (status, next milestone, invoice due) sent automatically as a project moves, instead of someone drafting an email each time
Go past AppConnect's native reach
Insightly's own automation tool covers the common cases. Custom logic and uncommon systems are ours.
- ■Lead and project data synced with systems that don't have a native Insightly connector at all
- ■Custom reporting that combines Insightly's pipeline and project data with financial data from a completely separate accounting system
Where does your deal-to-delivery handoff actually break down?
That's usually where the real automation opportunity is. Tell us what's manual right now.
More on Insightly
Deeper write-ups on specific parts of Insightly and what we build around each one.
Running deals and projects through Insightly and still bridging the two by hand?
Tell us where the information stops moving right now, between the deal, the project, and whatever runs your invoicing. We'll work out what's worth automating first. And if Insightly isn't actually where the friction is, that's fine too, automating whatever's manual in your business is the whole job, this is just where it happens to show up.
Let's talk