Front puts every message in one inbox. It still can't see your other systems.

Front is a shared inbox that brings email, chat, SMS, and social messages into one place your whole team can see, assign, and reply to together, with ticketing-style workflows layered on top so nothing falls through the cracks. We connect Front to the order, billing, and account systems your team has to check before they can actually answer a message, so that context shows up next to the conversation instead of in a separate tab.

A message lands in Front: "Where's my order?" or "Can you adjust my invoice?" Front shows your team the conversation and who's handled this customer before, which is already more than a plain inbox gives you. But it doesn't know the order status, the invoice balance, or the account tier on its own. Someone still opens the order system, or billing, or the CRM, to get the actual answer.

That's the gap we build on top of. Front is good at routing and collaborating on messages. We make sure the people doing that already have the facts in front of them.

What We Build on Top of Front

Account context inside the conversation

Order status, invoice balance, and subscription details pulled into the conversation sidebar from your ERP, billing tool, or CRM, so a teammate answers without switching tabs.

  • ■Order and shipping status from your OMS or fulfillment system, visible the moment a message opens
  • ■Payment and invoice status from QuickBooks, NetSuite, or Stripe, so billing questions get answered without a Slack message to finance
  • ■Account tier, plan, and renewal date from your CRM, so the reply matches who the customer actually is

Rules that act, not just route

Front's own rules can tag and assign a message. We extend that into actions in other systems.

  • ■A message about a known shipping delay triggers an automatic reply with tracking info, no teammate needed
  • ■A refund or credit request creates the matching entry in your accounting system directly from a canned action inside Front
  • ■A message from a flagged high-value account routes to a specific teammate with their full order history already attached

What's your team still looking up elsewhere?

Tell us what a teammate has to leave Front to check, and how often it happens.

Let's talk

Running support or sales through Front and still bouncing between tabs to answer basic questions?

Tell us which system your team keeps switching to mid-conversation. We'll figure out whether that data can live inside Front instead. And if Front isn't actually the bottleneck, that's fine too; we automate whatever's manual in your business, not just one shared inbox.

Let's talk

Frequently Asked Questions

What is Front used for?+
Front is a shared inbox and collaboration tool for teams handling email, live chat, SMS, and social messages. It lets multiple people see the same conversation, assign it, leave internal comments, and track it like a ticket, without the sender ever knowing more than one person is involved.
How much does Front cost?+
Front sells per-seat subscription tiers that scale with features like automation rules, analytics, and integrations. Exact pricing changes often enough that we'd point you to Front's own pricing page rather than quote a number here. We don't sell or resell Front; we build automation on top of whatever plan you're already on.
Is Front a ticketing system?+
It functions like one for a lot of teams. Messages can be assigned, tagged, resolved, and reported on the way a support ticket would be, even though the underlying unit is a conversation in a shared inbox rather than a formal ticket record the way Zendesk or Freshdesk structure it.
Is Front a CRM?+
No. Front organizes conversations, not a full customer record with deal stages or pipeline tracking. Teams that need both usually run Front alongside a CRM and connect the two, which is exactly the kind of integration we build.
What are the alternatives to Front?+
Zendesk, Help Scout, Gladly, and Intercom all compete in the same shared-inbox-to-helpdesk space, each with a different emphasis (Zendesk on formal ticketing, Help Scout on simplicity, Gladly on a customer-centric timeline instead of tickets). We don't have a stake in which one you run; whichever it is, we build on top of it.
Where do I log into Front?+
At app.frontapp.com, or through the desktop and mobile apps once your workspace is set up.

Let's talk

Tell us the one thing your team does manually that eats up time. We read every message and reply within a day.