ShipBob's merchant API exposes your orders, inventory, and shipment tracking data, and it offers native connections for the big storefront platforms like Shopify and WooCommerce, so a standard setup doesn't need custom code at all. Log into ShipBob's merchant dashboard directly to manage most of the day-to-day. Where it stops covering you automatically is anything beyond that standard setup: a second sales channel, a finance system that needs its own feed, or business logic ShipBob's native connectors were never built to handle.
If you're selling through Shopify or WooCommerce and fulfilling everything through ShipBob, the native app connections cover the core loop well: orders flow into ShipBob automatically, inventory counts sync back to your store, and tracking numbers land on the order once a shipment goes out. That's real, working integration, not a half-built placeholder.
For a lot of smaller operations running one sales channel, that's genuinely the whole job. The gap tends to open up once there's more than one channel pulling from the same ShipBob inventory, or once a system outside the standard Shopify or WooCommerce pairing needs to see the same data.
ShipBob's merchant API is what we use to go beyond the native connectors: pulling inventory and order data into a marketplace listing that isn't Shopify or WooCommerce, pushing shipment confirmations into an accounting system the moment they happen, or building the multi-channel sync that keeps every storefront honest about the same combined stock count.
It's also the layer we use for anything specific to how a business actually operates, a rule for which orders get expedited, a custom report that combines ShipBob data with something ShipBob itself doesn't track. The API makes that possible; building it is the part most businesses don't have the time or the reason to do themselves.
A home goods brand added a wholesale portal alongside its Shopify store, both pulling from the same ShipBob inventory. We built the sync that kept both channels showing the same accurate count instead of letting one oversell against the other.
A subscription brand needed every ShipBob shipment confirmation to trigger an invoice the same day, not whenever someone remembered to check. We connected the two systems so the invoice goes out the moment ShipBob confirms the order shipped.
Tell us what system needs to see ShipBob's data, and what it's missing right now. We'll scope what it takes to connect them directly.
Tell us what's outside the standard setup, a second channel, a finance system, a reporting gap. We'll scope what the API makes possible for your specific case. ShipBob is just one example of software with more left to connect than its native integrations cover.
Let's talk →Yes, ShipBob offers a native Shopify connection that syncs orders, inventory, and tracking without custom integration work for a standard setup.
Yes, ShipBob connects natively to WooCommerce the same way it does with Shopify, covering order sync, inventory updates, and tracking for a typical single-channel setup.
Through ShipBob's merchant dashboard, where you manage orders, check inventory across locations, and review shipments directly.
ShipBob's merchant API exposes order, inventory, and shipment tracking data, which is what makes custom integrations possible beyond the native Shopify and WooCommerce connectors, syncing a second sales channel, feeding data into accounting, or building reporting ShipBob doesn't offer out of the box.