Square Online is a free e-commerce website builder bundled with a Square account, letting you build a storefront hosted at a square.site address, or a connected custom domain, that automatically shares the same catalog and inventory as your in-person Square point of sale. We don't design or build that storefront for you. We build what happens once an online order actually comes in, routing it to fulfillment and keeping it in sync with systems Square doesn't talk to on its own.
Square Online builds a storefront directly from the same catalog your in-person Square POS already uses, so an item, its price, and its stock count stay consistent between the register and the website without a separate upload or export. That native sync between in-person and online is a real feature Square already handles on its own, not something that needs building.
A free tier gets a basic site live at a square.site address. Paid tiers remove Square's own branding, allow a custom domain, and add features like abandoned-cart follow-up emails and coupon codes, which show up in the same dashboard as everything else running the online store.
Square keeps the online store and the in-person register in sync with each other by default. It doesn't extend that same sync to a separate warehouse system, a third-party marketplace, or an accounting platform, any of which still needs its own connection built if the business sells or tracks inventory somewhere Square itself doesn't reach.
An online order also still needs to become a real fulfillment task somewhere, picked, packed, and shipped, which Square's dashboard will show you but won't act on by itself. For a business running any real volume through the online store, someone's either watching that dashboard constantly or something's watching it for them.
A new Square Online order triggers the pick, pack, and ship step in whatever system actually runs your warehouse, instead of someone checking the Square dashboard to catch new orders manually.
Stock counts extended out to a marketplace listing or a separate inventory system Square doesn't talk to natively, so a sale anywhere actually updates everywhere, not just between the register and the website.
Tell us what you're currently exporting from Square Online or checking by hand, and we'll look at whether it can connect directly instead.
Square keeps the register and the website in sync with each other automatically. Everything past that, fulfillment, a second sales channel, your books, usually still needs a person noticing an order came in and doing something about it by hand. Square Online's just this page's example. The same gap shows up in any storefront that stops syncing at the edge of its own dashboard.
Let's talk →Square's free e-commerce website builder, bundled with a Square account, that lets you build an online storefront hosted at a square.site address or a connected custom domain, sharing the same catalog as your in-person Square POS.
A basic store is free to build and host at a square.site address. Paid tiers remove Square's own branding, allow a custom domain, and add features like abandoned-cart emails and coupon codes.
Yes. Square Online shares the same catalog and stock counts as your in-person Square point of sale by default, so a sale on either side updates the other without a separate export.
Yes, on a paid plan you can connect a custom domain you already own, or purchase one directly through Square, instead of using the default square.site subdomain.
Yes, coupon and discount codes are available on Square Online's paid plans, set up directly from the same dashboard you use to manage the rest of the store.